MC2 Saint Barth: Their beachwear collection drew inspiration from the gorgeous Caribbean Sea colors, white sand, and shells of St. Barth’s Island
Saint Barthelemy, or Saint Barts, has been a famous home and tourist destination for many years. The island has a rich and varied history, visible in its streets and culture. Saint Barts is known for its turquoise waters and sandy beaches.
The island has inspired its share of creativity, including the brand MC2 Saint Barth. A clothing line based on the bright colors and sunny atmosphere of Saint Barthelemy, MC2 Saint Barth is a Saint Barts brand. The clothing has been sold worldwide and brought more visitors to the island that started its patterns.
MC2 Saint Barth
MC2 Saint Barth is one of the first clothing lines local to the island. The patterns and colors of the island appear in the clothing. Resort wear is a niche market, but MC2 Saint Barth is in the right place for it – the resorts and sandy beaches of Saint Barts are perfect for lounge and swimwear.
MC2 Saint Barth doesn’t just copy the island’s vibes and style–they also represent the island directly, with shirts and tote bags that say, “Visit Saint Barth” or “Scuba Saint Barth.” Tourists and island dwellers alike wear MC2 Saint Barth to show their love for the island.
The flagship store of MC2 Saint Barth remains in a quaint island house-inspired shop in Gustavia, the island’s principal city. The clothing company remains true to its roots even as it expands around the world – you can still find the most original island styles without going to the mainland.
Brand History
Inspired by the sand and sea of Saint Barth itself, MC2 Saint Barth offers a huge beachwear collection and clothing for a sunny day. Founder Max Ferrari visited the island in 1994 and was enchanted by the atmosphere. With his experience in the entrepreneurial and fashion industries, he was able to start MC2 Saint Barth.
The MC2 airplane was the first airplane to land on the island, kickstarting the tourism industry. MC2 Saint Barth takes its name from this airplane and, of course, the island itself, the original inspiration for the clothing. In tying itself to the island’s history, the brand cements itself in the niche of resort-style clothing.
The brand quickly took off and is now featured in swimwear catalogs around the world. It’s one of the most successful resort wear brands, but the flagship store hasn’t moved from its original location in Saint Barts. Visitors can experience the original MC2 Saint Barths and its extensive swimwear collection.
Recently, MC2 Saint Barth has added more partnered products featuring other resort towns, exotic locations, or animated characters. Their Mickey Mouse-themed products include swim shorts, shirts, and accessories with the famous mouse. Partnerships have allowed MC2 Saint Barth to grow even more in the global fashion world.
